Privacy Policy

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InnerEdge Oy (“InnerEdge”, “we”, “us”, “our”) respects your privacy and processes personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (GDPR), and where applicable the UK GDPR and Swiss data protection legislation.

This Privacy Policy explains how we collect, use, share and protect personal data when you visit our website, communicate with us, use our services, participate in our content or events, or receive professional communications from us.

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1. Data Controller

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InnerEdge Oy
Finland
Website: https://www.inneredge.fi
Email: contact@inneredge.fi

InnerEdge Oy acts as the data controller for personal data processed under this Privacy Policy unless otherwise stated.

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2. Personal Data We Process

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Depending on how you interact with us, we may process the following categories of personal data.

2.1 Information you provide directly

This may include:

  • name and contact details;
  • company, role and other professional information;
  • communications with us;
  • meeting and scheduling information;
  • information you provide in coaching, workshops, events, podcast participation or other professional interactions;
  • feedback and other information you choose to provide;
  • billing and transaction-related information, where relevant.

2.2 Professional and business information obtained from other sources

For relevant professional relationship development, guest sourcing, event invitations, business development and similar B2B purposes, we may use limited professional information obtained from sources such as:

  • publicly available company websites and company publications;
  • public professional profiles and professional networking platforms;
  • public registers and other publicly available business information;
  • licensed business-information and professional-contact sources;
  • events, professional communities and business networks;
  • referrals, recommendations and introductions;
  • existing professional relationship records;
  • our internal research and ICP tools, including AI-assisted tools that help identify, organise or verify relevant professional information using public or licensed business sources.

These tools support research and verification. They are not treated as a separate source where the underlying information comes from one of the source categories described above.

The professional information we use may include:

  • name;
  • professional role and company;
  • professional contact details;
  • public professional profile information;
  • company and business context relevant to the reason for contact;
  • source references and research notes;
  • communication, invitation and response history;
  • communication preferences, including requests not to be contacted.

We do not intentionally use sensitive personal data for ordinary professional prospecting or guest selection.

2.3 Website and technical data

When you use our website, we may process technical and usage information such as:

  • IP address;
  • browser and device information;
  • pages visited;
  • session and navigation information;
  • information collected through cookies or similar technologies where used.

Where consent is required for non-essential cookies or similar technologies, we rely on consent and provide the relevant choice through the website.

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3. Why We Process Personal Data and Our Legal Bases

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We process personal data only where we have an appropriate legal basis.

3.1 Providing services and managing client relationships

We use personal data to provide coaching, workshops, advisory work and other agreed services, manage the client relationship, communicate, schedule work and administer the engagement.

Legal basis: performance of a contract, steps taken before entering into a contract, legitimate interests and, where applicable, legal obligations.

3.2 Responding to enquiries and professional communications

We process contact and communication data to respond to enquiries, organise meetings and maintain professional relationships.

Legal basis: legitimate interests, performance of a contract or steps taken at your request before entering into a contract.

3.3 Professional outreach, business development and relationship development

We may use limited professional contact information to identify and contact people who may reasonably be relevant to InnerEdge’s work, content, events, partnerships or services.

This may include:

  • professional introductions;
  • event invitations;
  • podcast or interview invitations;
  • partnership or collaboration outreach;
  • relevant B2B relationship development;
  • professional marketing communications where permitted by applicable law.

Our aim is to keep this outreach relevant to the person’s professional role and context.

Legal basis: our legitimate interests in developing professional relationships, producing relevant content and events, and developing InnerEdge’s business, subject to applicable marketing and communications laws.

Where consent is required by applicable law for a specific communication, we rely on consent or another applicable permitted basis.

3.4 Podcast, content and event guest sourcing

We may research and contact potential podcast guests, speakers, event participants and other contributors based on their professional role, experience or relevance to a topic.

We may process name, role, company, professional contact details, relevant public professional information, research notes, invitation history, replies and scheduling information.

Legal basis: legitimate interests in producing relevant professional content and events and developing related professional relationships.

Participation is voluntary. Being invited to a podcast, event or conversation does not automatically subscribe a person to unrelated newsletters or marketing programmes.

3.5 Marketing and communications

Where permitted, we may send relevant marketing or relationship-development communications.

You can object to direct marketing at any time. If you ask us to stop, we will stop using your personal data for that marketing purpose.

Legal basis: legitimate interests or consent, depending on the context and applicable law.

3.6 Website operation, analytics and improvement

We may process technical and usage information to operate, secure, understand and improve our website and services.

Legal basis: legitimate interests and, where required, consent.

3.7 Legal, accounting and compliance purposes

We may process information where necessary to comply with legal obligations, protect our rights, prevent misuse or establish, exercise or defend legal claims.

Legal basis: legal obligation and legitimate interests.

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4. Professional Outreach: Where We Got Your Information

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If we contact you professionally and you did not provide your information directly to us, the information will normally have come from one or more of the following source categories:

  • public company or professional sources;
  • professional networking platforms;
  • public registers or publications;
  • licensed business-information sources;
  • events or professional networks;
  • referrals or introductions;
  • internal AI-assisted ICP and professional-research tools using public or licensed business sources.

We use these sources to identify or verify limited professional information relevant to the reason for contact.

Where required by applicable data protection law, we provide privacy information at or before the first relevant communication, or within the applicable statutory period.

If you would like to know more about the source used for your details, contact contact@inneredge.fi.

We may use artificial intelligence (AI) tools and automated processing systems to support certain aspects of our services and internal operations, including data analysis, content generation, coaching-related insights, marketing activities, and internal workflow optimisation.

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5. Your Right to Object to Marketing and Outreach

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You may object at any time to the use of your personal data for direct marketing.

The easiest way is simply to reply to our message and tell us that you do not want further invitations or marketing messages. For example, you can reply “No thanks”.

You can also contact:
contact@inneredge.fi

Once you object, we will stop using your personal data for the relevant direct-marketing purpose.

We may retain a minimal no-contact record, such as your email address or another identifier, the scope of your objection and the date, so that we can respect your request and avoid contacting you again for the same type of marketing.

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6. AI-Assisted Processing and Internal Research Tools

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We use AI-assisted and automated tools to support parts of our work and internal operations.

These may support:

  • professional and company research;
  • ICP and prospect research;
  • guest or event research;
  • information organisation and verification;
  • drafting and editing;
  • data analysis;
  • workflow automation;
  • coaching-related or business-related analysis where appropriate.

AI-assisted tools may process personal data only for the relevant stated purpose and subject to appropriate safeguards.

We aim to minimise the personal data used and avoid unnecessary sensitive information.

Human review is used for professional outreach and similar decisions. We do not currently use solely automated decision-making that produces legal effects or similarly significant effects on individuals. If this changes, we will provide the information, safeguards and rights required by applicable law.

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7. Who We Share Personal Data With

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We do not sell personal data.

We may share personal data with authorised people within or working with InnerEdge where necessary for the relevant purpose.

We may also use service providers that support activities such as:

  • website hosting and website operations;
  • email and communications;
  • cloud document storage and collaboration;
  • customer or relationship management;
  • scheduling and meetings;
  • payment processing;
  • analytics and security;
  • AI-assisted research, analysis and drafting;
  • professional and business-information research.

Service providers process personal data only as needed for the relevant service and are subject to appropriate contractual, organisational or legal safeguards where required.

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8. International Data Transfers

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Some service providers may process personal data outside Finland, the European Economic Area, the United Kingdom or Switzerland.

Where an international transfer requires additional safeguards under applicable law, we use an appropriate legal transfer mechanism, such as an applicable adequacy decision, standard contractual clauses or another permitted safeguard.

You may contact contact@inneredge.fi if you would like more information about relevant transfer arrangements.

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9. Website Hosting, Payments, Affiliate Links and External Services

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Our website is hosted on Webflow. Webflow may process website, form and technical data on our behalf where relevant to the website services we use.

Where payment services are used, payments are processed by third-party payment providers. InnerEdge does not intentionally store full payment-card details.

Our website or blog may contain affiliate links. If you purchase products or services through an affiliate link, we may receive a commission. Affiliate relationships do not change how we process personal data beyond the processing described in this Privacy Policy.

Our website or communications may contain links to third-party websites or services. Their own privacy policies apply when you use those external services.

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10. Data Retention

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We keep personal data only for as long as reasonably necessary for the purpose for which it is processed, taking into account legal, contractual and operational requirements.

Different retention periods may apply to different categories of data.

10.1 Professional outreach, prospect research and guest sourcing

We retain professional outreach, prospect-research and guest-sourcing data while it remains reasonably relevant and necessary for a current or prospective professional relationship, content or event opportunity, or related business-development purpose.

We periodically review inactive records and delete or anonymise information that is no longer relevant, accurate or needed.

Factors we consider include whether there has been recent interaction, whether the person's role or company remains relevant, whether there is an active or reasonably prospective professional relationship or opportunity, and whether retention is needed for legal, compliance or accountability purposes.

If there is an active conversation, meeting, event, podcast arrangement, client relationship or other professional interaction, we may retain the relevant information for as long as that relationship or activity remains active and afterwards where there is a justified continuing purpose.

If you ask us not to contact you, we may retain only the minimal information needed to honour that request and avoid renewed unwanted contact.

A no-contact record is not used as a new marketing profile.

10.2 Client and service information

Client, contractual, billing and service information may be retained for the duration of the relationship and afterwards where necessary for accounting, legal obligations, contractual administration or legal claims.

10.3 Website and technical information

Technical and analytics information is retained only for as long as necessary for website operation, security, analytics and improvement, subject to the settings and retention periods of the services used.

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11. Data Security

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We use reasonable technical and organisational measures designed to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal data is limited to people and service providers who need it for the relevant purpose.

No method of electronic storage or transmission is completely risk-free, but we aim to use safeguards proportionate to the nature of the information and processing.

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12. Your Data Protection Rights

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Depending on applicable law and the circumstances, you may have the right to:

  • request access to your personal data;
  • request correction of inaccurate or incomplete data;
  • request deletion of personal data;
  • request restriction of processing;
  • object to processing based on legitimate interests;
  • object at any time to processing for direct marketing;
  • request data portability where the legal requirements apply;
  • withdraw consent where processing is based on consent;
  • request information about the source of personal data we obtained from elsewhere.

To exercise your rights, contact:
contact@inneredge.fi

We may need to verify your identity before acting on a request.

You also have the right to lodge a complaint with a competent data protection authority, including the authority in the country where you live or work.

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13. Children

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InnerEdge’s services and professional outreach are not directed at children. We do not intentionally use children’s personal data for professional marketing or prospecting.

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14. Changes to This Privacy Policy

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We may update this Privacy Policy when our services, tools, processing practices or legal requirements change.

The current version will be published on this page. Where changes are material, we will take reasonable steps to make the update appropriately visible.

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Last updated: 21 September 2026